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PROFESSIONAL SHOW FOR PROFESSIONALS

PLASA presents Liht & Sound Shanghai has been an tremendouss success since it was first launched in 1998 in Shanghai,China,in our recent event which held in Shanghai on June 7-9,2000,about 133 exhibiting on a total gross area of 9,000 square meters,Of these exhibitors,65 were domestic companies from Chian and 68 came from 12 countries an regions abroadly,The event attracted about 6,000 visitors across China sa well as Sounth East Asia,Europe an Australia.　　

　　PLASA presents Light & Sound Shanghai has also successfully established its reputation in this market.The show attracted many leading internalional manufacturers and Chinese Distributors exhibiting the very latest entertainment technology equipment.All benefit from professional business environment created at PLASA presents Light &Sound Shanghai is recognized by the trade people of this industry as their annual and regular event to meet foreign suppliers all over the world.
Visitpr Exhibitor 　Gross pace
2000灯光音响展展商国别分布示意图
Exhibitor Amount
    中国CHINA 46   英国ENGLAND 30
    德国GERMAN 5   中国香港地区 HONGKONG 5
    意大利ITALY 4   美国AMERICA 3
    奥地利AUSTRIA 1   台湾地区TAIWAN 1
    法国FANCE 1    

　　　

　　　　2000灯光音响展观众行业分布示意图
　　　Visitor 　　Distribution
  Film Studio   Institute/Academy
  Covernment Construction   DJ
  Carnie   others
  Lease   Club/Nightclub/Disco
  Touring   Theatre/Cinema
  Hotel   Manufactory
  Wholesaler/Retailer   Agent/Distributor
  Troupe/Performing/Group   Installer
  Broadcasting/TV Station    

VISITOR PROMOTION

2000 show welcomed 6067 professionals comingfrom home and abroad over thd three days of PLASA presents Light & Soudn Shanghai.The number increased by 12% compared with that in 1999.The target for 2001 is 7000 professional buyers.

The show is the only industry event in China which has computerized registration conducted on site.Uniquely,therefore,we have built a database of over 18000 qualified buyers.The database has helped us piece together a unique marketing campaign is China,which appeals directly to the decision-makers.As the months progress you will see a focus on buying groups not only frlm inside China and all the provinces but also from Southeast Asia ,Europe and Australia.

How will we attract them?
* Direct Mail   * Buying Groups   * Visitor Associations   * Trade Advertising

ORGANIZER'S SERVICE PACKAGE

　1)Free"Show Preview"which will give special shot on your company and exhibits.
　2)Exhibitor Manuel to every exhibitors,Providing 　Exhibitors'directories,detailing procedures to take part in the 　exhibition.
　3)Free catalogues entries and product finder index.
　4)Providing on-site computerized Visitor registration
　5)Exhibitor Visa,Interpretation,Accommodation and City Tour assistance
　6)Promotion assistance to seminars held by exhibitors on site.

EXHIBIT PROFILE

Lighting
Pro Audio
Sound
Broadcast
Audio Visual
Special Effects
Stage Rigging & Trussing
Laser Technology
Film and TV Lighting
Conference Equipment & Facilities
Architectural and Display Lighting
Production Equipment

InStallation Sound:

PA Systems
Communications Equipment
Security Equipment
Induction Loop Systems
Interpretation Systems
Voice Activated Alarm Systems
Speakers

AV Technology:

Videowall/Controllers
Large Format Video Screen
Projections Systems
Projection Screens
PLASMA Screens
Monitors　

Recording and Studio Sound:

Workstations
Mixers
Signal Processing Equipment
Disk Recorders

The following are the rype of visitor we expected at the show:

Product interest
2000Actual
2001Target
Sound Systems
3173
3500
Lighting Equipment
2738
3000
Audio Visual
1793
2500
Lighting Control
1732
1700
Stage & Trussing
1193
1300
Laser Technology
980
1100
Special Effects
967
1100
Film/TV
998
1100
DVD
702
1000
Installers
654
7000
Touring
564
1000
Others其 他
86
1000
TOTAL
15580
18100

SPOTLIGHT ON 2001

　DJ CHINA 2001

DJ is new and developing profession in recent years with the growth of Chinese Entertainment and performance market.Sponsored by the leading DJ Brands kam,American DJ and Numark,the first"DJ CHINA 2001"competition was held successfully during PLASA presents Light & Sound Shanghai.Top 50 club DJS took park with 5 heats and one final.the competition gives great opportunity not only to DJs shoing their characteristic performance skill but also to DJ equipment sponsors promoting their products and services."DJ CHINA 2001"will come agein in conjunction with PLASA presents Light & Sound Shanghai 2001.We believe it will provide a comples stage for those who are engaged in DJ field.

　AV Technology Area
New for 2001,a certain area of the show will be dedicated to AV equipment & technology.The latest development in flat & large screen and digital Av technology will be displayed.This will give you opportunity to see the latest in display equipment and directly compare price,picture quality and application,also find partner in this field.

　Professional Floodlight Area

Some Hi-Tech Lighting control system and instruments have been widely applied in city sight lighting project in China in recent years.A special district will be arranged on Floodlight equipment in PLASA presents Light & Sound Shang hai 2001.

　Seminar

The high-quality Seminar Programme,Which attracted more than 1000 delegates in 2000,will once again be running for the duration of the show in 2001.Visitors can see the world's leading designers talk about the desing and pracical implementation of the technology on display in the exhibition.


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